The workshops detailed below were delivered as part of a campus visit here at University of Plymouth or at a school (except the SimVenture).
Only available on Plymouth University’s campus due to access limitations to software. SimVenture is the multi-award winning business simulation game that engages people in a deeper, richer learning experience and develops lasting business enterprise and entrepreneurial talent. SimVenture also allows people to develop critical team-working skills whilst making decisions about running their virtual business. It is a very versatile and flexible learning tool.
Talks by Entrepreneurs
A selection of local entrepreneurs attended schools to deliver a motivational presentation on their business journey. The entrepreneurial talks usually lasted about an hour.
Innovation and Enterprise Creation Workshop
In this session students were introduced to the key terms of Enterprise, Entrepreneurship. Each team of students were given an existing product and had to ‘think outside the box’ to develop several innovative and alternative uses for it. The teams had to then decide which particular idea they wish to pursue further and develop this idea in order to pitch it to the rest of the participants. Students from other teams then voted on what they believe is the most innovative and profitable idea to be showcased during the session. Pupils had an opportunity to think entrepreneurially, explore the concept of opportunity creation and practice their pitching and presentation skills.
Media and Technology Workshop
This workshop explored the importance of media and technology in a business related context. How are businesses using technology and different media to maximise their profit and their impact? How are they keeping up with technological innovations and competitors? Students examined a range of international companies and their usage of technology. They were asked to examine and compare the use of technology by a selection of businesses and participate in group activities. Pupils learnt about the influence of technology on business, explore the importance of technological innovation and competition.
Branding and Marketing Workshop
This 1 or 2 hour workshop brings to life the reality of just how ingrained branding is in our everyday lives. Whether it is personal branding, corporate branding or just how we present ourselves and our ideas to the world, we explored how we should get to grips with branding. With practical activities and immersive talks, this session gave pupils the tools you need to use branding to your advantage. Students gained a greater understanding of the value and influence of branding in modern business. Students worked on branding concepts and identified in what ways branding may be of importance to their future careers.